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Grinding with the End of Summer Upon Us

 

Tomorrow starts the first of September for 2022.  Within ninety-six hours the traditional end of summer will pass in New Jersey.  Mother nature is not that far behind with the autumn equinox taking place on September 22nd.  For those of us living at the Shore, the days from the end of Labor Day until the twenty-second is referred to as "the local summer".  The weekenders, day trippers, renters and tourist are now back to work, school and their grind.

For many us in sales the "grind" never ends.  Well, we can take a vacation here or there, but the grind is what we've gotten to use to.  Successful sales people are grinders which means they know what it takes to be successful and what happens when we're slackers.  I've found out the hard way on numerous occasions in my sales career about being  slacker.

Taking it easy and not grinding during those summer months can and will affect your performance for the last quarter of the year.  I've learned that continued prospecting during those summer months will ensure that you've got your fair share of opportunities.

I was out in the field today knocking on some doors with one of my IT peeps.  I invited him to ride with me to see if we could drum up additional IT opportunities along.  My plan was to stop at many of the clients with opportunities that I've not been able to get in touch with.  I've found that most clients are busier than every and during the times of COVID and now the supply chain issues.  Sometimes a simple stop in is all that's needed to get the ball rolling again.

We had one those stops in our last visit with a new new.  The DM was not available, however the 2nd in charge offered us seats at the conference table to review the opportunity that we created more than a year ago.  After an hour we were much close to the end of the sales cycle, leaving that appointment with another appointment in two weeks in my pocket gave me what I was looking for today.

August 31st, summer is not over and those days of continuing to prospect will help you grind the last four months of 2022

-=Good Selling=-

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