Skip to main content

A Funny Thing Happened while Phone Cold Calling Today

What a day on the phones today, needed to pick it up a notch. I've got 16 or so opps that I need to move forward and most seem to be stalling out.


So, what do you do?  Simple, you make more phones and or stop ins.  Since, I'm back logged in my calls, the smart choice was to clean some of those up.


I was happy with setting 5 appointments, however they were spread out over the next three weeks arrrggh!  That's not going to help!  Thus, tomorrow will be another phone day and I'm hoping that I can at least log sixty of them for the day.


Sixty phones calls for a seasoned rep is a great day, the reason why it's great is because the seasoned rep will also have to field incoming calls from prospects and clients. In addition you may have to field urgent emails, answer questions from your manager and admin. It's not easy being a seasoned rep.


On the other hand, you newbies, well all you have to do is make calls and set appointments, there is no support work that needs to be addressed.


All of the above was just a lead in to a phone cold call I had today.  The phone call was the first to this potential client. I  researched  the client on Google and LinkedIn before I called.  I got nada on both Google and LinkedIn.  Thus, I made the call, and was greeting by a receptionist that seemed willing to help.  Stated my name, my company and asked if they had internal IT or outsourced. The receptionist answered with "internal", which lead me to second question.  "Does your IT department make the buying decisions for your copying & printing devices".  She stated "yes", ok I thought, now I'm getting somewhere.  My next question, "Could I please have the name of the person in IT that I need to speak with or could you transfer me please?" 


The receptionist then tells me that they don't accept soliciting phone calls and hangs up!!!  WTF?  First time for something like this!!


I collected my self and then thought about the type of company that I was calling. It was a commercial real estate company.  Hey, they got sales people too that make phone calls, right?  They have sales people, right?  Thus, they don't accept phone calls from sales people?  After thinking about this a little more, I think the receptionist was young, probably got yelled at a few times for letting sales people through.  The thought of sending a letter to the owner about the phone call quickly subsided.


Hey, what can you do, except move to the next cold call!


-=Good Selling=-

If you like something I've posted please feel free to click the "like" button!

Add Comment

Comments (5)

Newest · Oldest · Popular

If I could make sixty calls in one day I would feel like Superman. What's your secret? My current process is:


a) Research the prospect and company

b) Write out a potential value proposition

c) Contact the customer to schedule an appointment

d) Depending on the outcome, follow up with an email or LinkedIn message


4 calls per hour * 6 hours = ~ 24 calls / day

I love it when people say that. I have pointed it out to people and actually sold them a system after they realized how stupid they sounded saying they didn't accept calls/drop in's from Sales People. I have politely told business owners down to receptionists that I hope their sales reps are not treated the way I was when I walked into their office when they are in the field trying to earn a potential clients business.

Link copied to your clipboard.