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Would you buy from you?

Sometimes sales professionals get so caught up “selling” they overlook the experience they are creating for the customer. Ask yourself, “Would I buy something from a salesperson like myself?” Specifically, think about the quality and character of the conversations you are having with your customers. Are you spending too much time talking and not enough time listening? Do you convey interest in customer needs? Do customers perceive a benefit from spending time with you? True “selling” involves an open exchange of information and results in a mutually beneficial decision. If you wouldn’t buy from you, then you can bet others won’t either.
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