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HP updates its dealer training program

announced new benefits for its Amplify Partner Program

  • claims it is the industry’s first artificial intelligence (AI) partner training and certification program
  • offers role-based training for sales representatives, account managers, and technical consultants
  • self-paced online training and videos covering AI use cases
  • overview of HP’s data analytics platform, HP Amplify Data Insights
  • After completing program, participants will receive badge recognition and certification
  • Also offers HP Amplify Growth Plays, a new program said to provide tools, advanced capabilities, and compensation elements built around the company’s growth categories
  • This summer, HP plans to roll out its next Growth Play focused on AI Data Science
  • A recent survey of HP Amplify Impact partners found that 70% have increased their request for proposal (RFP) win rate
    • 49% won a new customer in the last 12 months due to participation in the program

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