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Xerox executives interviewed

Interview with Mariola Martinez published by Xataka Pro magazine

  • “Xerox’s strategy is to grow by buying companies and there will be news
    shortly”
  • “You can grow by yourself or by buying. The second is Xerox’s strategy”
  • “there will be more purchased, and in the short term. Of course, they may not be all be acquisitions of printing companies.”
  • “to continue growing in areas where we have been well all these
    years.....segment of high-end printing, in the most corporate market”
  • “We develop solutions in the cloud, we have applications and we facilitate work in vertical sectors”
  • Regarding impact of pandemic on print; “We continue to print and we always will”
  • “We have solutions to keep people productive, to add security to your work environments, to digitize business, to work in the cloud”
  • Interview with Sean Hickey, US president of production print in The Cannata Report
    • “When we look at all pages printed and only 5% printed digitally, we conclude that print is not dead”
    • “Our offerings are strong enough where we can dictate the trends in terms of what we can expect in terms of growth”
    • Expects a 27% compound annual growth rate inside the CMYK+ (cyan, magenta, yellow and black plus other toner colors) market which translates to 25 billion incremental CMYK pages
    • Also expects growth from cut sheet inkjet devices
    • Claims that dealers in the U.S. have sold more than 100 of the Iridesse
      production color laser systems since it was launched

  • There are 151 Xerox dealers in the U.S.
    • Xerox’s Tiger Team are production print specialists who go on onsite sales calls with dealer personnel

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