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PRESS RELEASE

For Immediate Release
For more information, contact:
Mark Geeves at 513-258-0047
Xerox EMEA to Distribute Color-Logic Process Metallic Color System with Xerox Iridesse Press
West Chester, Ohio, USA; September 2019--Effective immediately, the Color-Logic Process Metallic Color System will be sold by Xerox operating in EMEA as an option with the Xerox Iridessepress--the only digital press that can print metallic gold, metallic silver, white, and clear dry inks, as well as conventional CMYK.  Color-Logic is a commercially available color communication system providing 250 metallic colors when using CMYK with silver ink or CMYK with white ink on metallic substrate.  Color-Logic also enables graphic designers to produce a broad variety of embellishments when using the Xerox Iridesse press.  With the Color-Logic software, licensed Xerox EMEA printers can provide their internal designers--or outside designers, agencies, or corporate clients--with the tools, education, and training necessary to fully utilize the metallic capability of the Iridesse press.
 
"Unfortunately, graphic designers rarely receive formal training in metallics, but the Color-Logic software enables them to fully utilize the Xerox Iridesse to produce outstanding metallics," said Mark Geeves, Color-Logic Director of Sales and Marketing, discussing the distribution agreement.  He continued: "The Color-Logic motto is All Print Starts with Design, and our focus is to provide designers, agencies, prepress personnel, and brands with the necessary tools to fully utilize platforms like the Xerox Iridesse press.  Used together, the Iridesse Press and the Color-Logic Design Suite (Adobe palettes and plugins) produce outstanding metallic special effects and embellishments." 
 
Color-Logic™ develops color communication systems and software tool sets for a variety of special effect printing applications.  Color-Logic provides brand owners, product managers, corporations, and their advertising agencies the ability to differentiate themselves and their clients with a simple print production process that yields dramatic results.  Color-Logic decorative effects utilize the existing workflows of printers and designers, yielding dynamic results without the use of special equipment. Color-Logic supports the value of print and works with designers and printers to enhance their printed
media. For more information, visit www.color-logic.com or call +1-513-258-0047.
 
About Xerox--In the era of intelligent work, we're not just thinking about the future, we're making it.  Xerox Corporation is a technology leader focused on the intersection of digital and physical.  We use automation and next-generation personalization to redefine productivity, drive growth and make the world more secure.  Every day, our innovative technologies and intelligent work solutions--Powered by Xerox®--help people communicate and work better.  Discover more at www.xerox.com and follow us on Twitter at @Xerox.
 
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Caption: Color-Logic Swatchbook Printed on Xerox Iridesse Press
 
Hi-Res Image Available
 

Caption: Color-Logic Swatchbook and Brochures Printed on Xerox Iridesse Press
Hi-Res Image Available

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