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WEEKEND MFP INDUSTRY NOTES
6-7-09
The following is a quick review of copier/MFP industry news from various trade publications.


EFI announced it will conduct its next “Connect” educational trade show at the Wynn Las Vegas on 8/2-5/09.

Corporate United, a national group purchasing organization of Fortune 1000 and Global 2000 companies, announced that for the third time, it has awarded Konica Minolta its “Supplier of the Year” award.

New use for copy paper. Nakabayashi Corp. of Tokyo, announced a new floor-standing machine that converts discarded copy paper into toilet paper rolls. It is able to produce two rolls per hour from around 1800 sheets. The machine weighs 600 kilograms, and will sell for $95,000 apiece.

Okidata now shipping two versions of the same new desktop color LED printer, the MC560n and CX2033:
- Both are 20ppm color and 32ppm b/w
- MC560n has MSRP of $999, but uses more expensive supplies
- CX2033 has MSRP of $2500, but uses less expensive cost per page supplies

Hewlett Packard stated that its quarterly profit dropped 17%. It earned $1.72 billion. Sales fell 3%.

Hewlett Packard continues to crack down on companies making fake supplies for its printers:
- Estimates that the company lost more than $1 billion in revenue to illegal counterfeits
- Nearly 60% of the company’s profits come from print cartridges
- Cartridge sales have tumbled 21% this year down to $11.9 billion
- HP’s stock is down 5%
- Entire industry estimates that it loses $3 billion in revenue to illegal cartridges
- Average cost of ink for printers is $8000 per gallon
- International Chamber of Commerce estimates counterfeiting cost businesses $600 billion in 2007 or 6% of global trade
- 10% of tech products sold globally are counterfeit according to study by KPMG
- Worldwide ink market grew from $11 billion 10 years ago to $45 billion last year
- Profit margins on printer ink ran as high as 60%
- IDC predicts that number of printed pages will decline for the first time this year to 1.47 trillion pages from 1.5 trillion in 2008
- HP tracked one source of illegal cartridges to Foshan City, China and raided 14 warehouses, seizing $88 million in equipment, supplies and packaging materials.

Hewlett Packard announced a new version of Open Extensibility Platform (OXP) for embedding applications in MFPs. Details:
- Is layered on top HP’s Java platform called “Chai” which much be loaded on the MFP
- One touch button can be added to the HP MFP’s touch screen LCD and metadata entered at the control panel that can be linked to the scanned image
- Includes “Device Solution Installer”
- Works with HP’s new Web Jetadmin Enterprise Edition, a server based device management utility
- Device discovery
- Usage tracking
- Configuration
- Supplies monitoring
- Overall fleet management
- Unlike previous version, it will not be free download
- Pricing not announced
- Non HP device support module
- Hookup to third party developers until late 2009 or 2010

Hewlett Packard gave out details on its environmental initiatives for its printer division:
- Company predicts that the number of letter size pages printed in 2010 will be 53 trillion
- 90% of those pages will be from offset printing presses
- HP plans on using 100 million pounds of recycled plastic to make printers by 2011
- Will reduce the average weight of printer packaging by 35%
- Goal is to use recycled materials for 35% of the packaging
- Reduce plastic in packaging by 50%

Hewlett Packard is reconsidering its Web Jetadmin Plug-in strategy:
- Initially, HP did not charge vendors for support for Web Jetadmin, vendors had to pay ASCI, an independent Mexican company, for certification testing. ASCI charged at that time, $4000 to $10,000 per MFP model, and most MFP makers signed up
- With version 10 of HP Jetadmin, the previous vendor plug-ins did not work, so vendors were told to pay ASCI to develop and certify new plug-ins. This time, ASCI charged $150,000 per MFP, and HP decided to charge a royalty fee on top of this. Consequently, MFP vendors backed away
- Now with current version, HP plans on reducing the fee dramatically, hoping to get vendors to sign up, and will certified this time by Lionbridge Technologies, Inc., headquartered in Massachusetts.
- Developer certification pricing by Lionbridge not yet announced.

IDC reports data from printer/MFP shipments worldwide:
- Shipments fell 17.6% in 2008
- 26.4 million units shipped in first quarter of 2009
- MFP shipments fell 10% in 2008
- Color laser MFP shipments rose 6% to 632,000 units in 2008
- Print-only devices dropped 28% in first quarter of 2009 and 21% in first quarter of 2009
- HP had a reduction of 24%, but still has a 41% marketshare

The National Association of Print Leaders (NAPL) economists announced:
- Total production hours are down 14.2%
- 80% of printshops report that payroll hours were lower than a year ago
- 41.5% of shops report that productivity is lower
- Commercial print sales are down 15%
- 80% report decline in output

Kodak announced it will partner with Xeikon. Xeikon, which makes production color systems, will now offer Kodak web-to-print solutions as an option to drive the output.

EFI announced it received three “BEST” awards from BERTL:
- EFI Fiery XF won for color management for wide format color inkjet printers
- EFI Fiery Central
- EFI SendMe

Ricoh made a $50 million cash offer to buy Carl Lamm Holding AD, its largest dealer in Sweden with 26 locations. Ricoh also recently required ATA International, it dealer in Polan.

Ricoh has discontinued work on Refined Printing Command Stream (RPCS) technology:
- like Desktop Binder, RPCS was Ricoh’s attempt to create its own product to differentiate its products from the competition, however, it has decided not spend any more research & development
funds on either project
- RPCS was advertised a new, innovate print driver, supposedly a better option than PCL or PostScript
- Actually was host-based, meaning that it made the end user’s PC do the job processing, rather than using the print controller in the MFP (like Microsoft Windows Graphic Device Interface or GDI)
- Probably goal for Ricoh with RCPS was to lower cost of manufacturing of its MFPs, as they would not need powerful print controllers, as processing is done on customer’s PC’s instead
- Canon is now only traditional MFP vendor still trying to market a host-based driver,
called Ultra Fast Rendering (UFR)


Ricoh launched the ELP-NX, which is a Card Authentication Package (CAP), allowing access to their MFPs with usage of customer’s current investment in employee Proximity badges:
- CAP offers:
- Is not CAC (CAP is for SMB and enterprise installs, not for government)
- card access for up to 500 users
- authentication for applications needing card access
- sold in 1 to 1000 device packs (MSRP from $240 to $96,000)
- 5 year support agreement included
- requires Ricoh Java VM card
- PC used requires minimum of 1GB RAM
- Ricoh dealers and branches to receive 4 day instructor led training class
- CAP Enterprise Server (CAP-ES) for MSRP of $1440
- Card access management for up to 50,000 users
- Server based application
- Single point of administration (must have CAP for each MFP)
- Must be loaded onto end user’s PC with minimum of:
- 2.4GHz processor
- 1 GB RAM
- MS Windows Server
- Enhanced Lock Print (ELP-EX)
- authenticates to the ELP queue – secures print only
- operates by itself
- supports current and previous Ricoh MFP models
- user chooses which print jobs are locked print
- does not integrate with other applications
- Enhanced Locked Print Next-Gen (ELP-NX)
- Works with CAP
- authenticates to MFP with CAP
- operates with CAP under SDK/J
- supports recent Ricoh MFPs only
- All print jobs held at MFP
- Sold in 1 to 1000 device packages (MSRP from $120 to $48,000)
- Integrates with GlobalScan NX
- Authenticates with CAP
- Password no longer required for CAP
- Auto populate user’s email address or MyDocuments folder
- Ricoh resells three different card readers:
- Each are $299.00
- HID (125KHz)
- CASI-Rusco
- NexWatch
- includes 5 year support
- Current Ricoh models that are supported:
- Ricoh MP4000/5000 aka Lanier LD040/050 aka Savin 9040/9050
- Ricoh MP2550/3350 aka Lanier LD425/433 aka Savin 9025/9033
- Ricoh MPC6000/75000 aka Lanier LD260C/275C aka Savin C6055/C7570
- Ricoh MPC2050/C2550 aka Lanier LD520C/525C aka Savin C9020/C9025
- Ricoh MPC4000/C5000 aka Lanier LD540C/550C aka Savin C4040/C5050
- Ricoh MFC2800/C3300 aka Lanier LD528C/533C aka Savin C2828/C3333

The person in charge of Ricoh in the U.S., Kirk Yoshida, is being recalled to Japan. He will be replaced by Kazuo Togashi, where he recently ran Ricoh Europe.


Ricoh plans on launching in June the new Personal Paperless Document Manager for its MFPs:
- Will replace the Ricoh Desktop Binder simply scan management software
- PPDM is actually created by Nuance Communication (makers of PaperPort, OmniPage, etc.)
- PPDM sells for $299 per seat
- Is same as Xerox’s Scan to PC Desktop Professional which is also made by Nuance,
and charges $1049 for 5 seats
- Is an embedded application, and uses Ricoh’s Embedded Software Architecture (ESA) where
Ricoh first installs Java virtual machine firmware onto MFP
- PPDM applet is inside copier, but following is included to load onto end user PC:
- PaperPort Professional 11 for image management
- OmniPage Professional 16 for OCR (conversion of images to Word, Excel, etc.)
- PDF Converter 5 Professional
- When activated, copier’s LCD screen show three columns, and end user must make a selection from each:
- First column is destination, such as; desktop, desktop folder, etc.
- Second column is workflow, such as; convert to excel, convert to word, PDF, etc.
- Third column is profile, such as; b/w, color, grayscale, etc.

Ricoh now shipping the Pro C550EX and C700EX. As stated in previous newsletter, these are based existing workgroup color MFP, the C6000, but offer accessories to make these able to be sold into the production print space.
- Base MSRPs of $58,840 & $67,240
- C550EX offers 55ppm full color and 60ppm b/w
- C700EX offers 70ppm full color and 75ppm b/w
- uses polymerized toner (Ricoh PxP)
- uses 4 tandem OPC drum design
- has two 160GB hard drives
- Uses engines from the MP C6000 and C7500 mid-range color MFPs, which compete against
the Konica Minolta bizhub C552 & C652
- Offers the EFI Fiery E8100 print controller
- Supports up to only 80lb. cover in the paper drawers
- will auto duplex up to 90lb index only
- 110lb. cover stock must be placed in the bypass of the RT4000 large capacity deck for $4780.00
- Standard paper capacity is 5,300 sheets
- Finishing options include stapling, hole-punch, GBC punch, booklet maker and three ring binding
- SR4010 fifty sheet stapling finisher for $3150.00
- SR4020 fifty sheet staple and 20 sheet booklet maker for $5460.00
- SR5000 one hundred sheet stapling finisher for $5830.00
- Tab sheet holder for $47.00
- Hole punch kit for $920.00
- Cover insertion unit for $1160.00
- Z-folding unit for $7350.00
- 100 sheet document feeder comes standard
- Will be marketed with color click pricing as low as $0.0495, single click 11”x17”,
and b/w clicks as low as $0.0132.
- Designed to compete against the Konica Minolta PRO C5501 & C6501 systems
- 600x600dpi, but does not offer true 8 bits per pixel imaging

Nukote, which makes generic toner and ink cartridges, announced it would file for Chapter 11 bankruptcy.

Information on the digital print for pay industry from a study from PODi:
- digital printing in U.S. last year was $17 billion business
- Color printing was $9 billion of the total
- Color is growing from 15% to 20%
- Total spent on printing, including offset, is $200 billion
- 40% of all printed matter ends up in the mail
- Biggest opportunity for growth in b/w digital is short-run book printing


Steven Bernstein, former operator of Copies Inc., an office equipment vendor in Buffalo, NY, was convicted on embezzlement. Apparently, he illegally used more than $27,000 in his employees 401K money to try to keep his company afloat.

Xerox announced it will implement and support Solimar Solutions. Details:
- Solimar Rubika is a modular document workflow solution
- Solimar Print Director print job management software
- SOLsearcher Enterprise for indexing, storing, searching and retrieving documents

Xerox launched a trade-in program to boost sales of its desktop printers and MFPs. Examples:
- Xerox Phaser 6360 = $300 to $600 rebate
- Xerox Phaser 7760 = $800 to $1200 rebate
- Xerox Phaser 8560 = $300 to $600 rebate
- Free shipping and recycling for the trade-in product

Fuji (maker of most Xerox products) president, Tadahito Yamamoto, gave comments on economy:
- “still uncertain”
- “I think it will take another two to three years”
- Expects sales to fall 7.2% this year
- Hopes to double its revenues by 2014

The new event for managed print services is the Recharger MPS, held on 8/18/09. Details at www.rechargermag.com
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