Writing an email to a stranger is easy. Writing an email to a stranger that gets a response? Not so easy. The typical professional gets so many messages on a daily basis it's a feat if they even open yours -- let alone reply.
Luckily, at HubSpot, we know a lot about effective emails. Here are our best tips for introducing yourself over email.
- Write a compelling subject line.
- Tailor your greeting to the industry and situation.
- Make your first line about them.
- Explain why you're reaching out.
- Provide value for them.
- Include a call-to-action.
- Say "thanks" and sign off.
- Follow up with them.