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You might be a horrible leader, but if you stay in sales long enough, you will be promoted to management.

However, your chances of ascending higher -- to a VP or Director of Sales position -- are zero. Only successful sales managers become sales executives.

To excel as a manager (and someday make it to the C-suite), avoid these four significant failures.

1) Communicating Change the Wrong Way

Sales managers must frequently hand down directions from above to their reps. The problem is, most managers completely miss the mark when they do.  read the rest here

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Original Post

In my 25 years in this industry (14 as a manager and leader of people) I have made all of the mistakes referenced in this article.  In my opinion the most damaging one to not only yourself and your team, but to your entire organization, is the communicating change the wrong way mistake.  As a leader you must at all times be in unison with the goals and vision of the company that provides you your paycheck.  Or, move along QUICKLY to an organization that better fits your core business beliefs and practices. 

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