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The Press-sense Business Flow Automation concept is founded on the iWay™ web-based print-on-demand workflow and management platform for print providers that automates production workflow from job order through delivery, while maximizing business flow efficiency and job profitability;
Currently the “Powered By Press-sense” platform is used to power the offerings of Hewlett Packard, InfoPrint, Océ, Presstek, and Xerox;
For more information of Press-sense offerings, go to www.press-sense.com.
JERSEY CITY, NJ – September 1, 2009 -- Press-sense today announced that web-to-print offerings Powered By Press-sense™ will be shown in six different booths at PRINT 09 (September 11-16, Chicago). will power offerings of Hewlett Packard (HP SmartStream Director in booth #1229), InfoPrint (booth #2082), Océ (Océ PRIMSAweb in booth #1863), Presstek (Presstek Pathway in booth #3646), and Xerox (Xerox FreeFlow Web Services in booth #1110). Press-sense iWay will also be shown in the Agfa booth (#2600).

Press-sense iWay 5.0 Platform

Press-sense iWay™ is a complete web-based print-on-demand workflow and management solution for print providers. It enables automated workflow of a print job, from order through delivery, by integrating ordering, file creation, customization, approval, printing and delivery into one cost effective streamlined operation. This hands-free workflow enables users to provide more efficient services to their customers while creating new business opportunities for print businesses.

Version 5.0 of iWay (released during Q1 this year) offers a rich feature set that delivers immediate value in terms of increased business creativity, ease of use, and efficiency. With Press-sense iWay 5.0, digital service providers easily create and process personalized and variable data jobs, while enabling multiple online stores with customized buying flows. Further enhanced with attractive navigation tools, printers easily provide users with customized online product catalogs that simplify and augment the print buyer’s ordering experience, regardless of their vertical market. The result is an automated business workflow that not only differentiates the print supplier’s business, but maximizes both efficiencies and profits.

Press-sense Quote

Press-sense CEO Shlomo Ben David, (aka Benda) said, “The Print industry is in the middle of a major shift from a manufacturing business into a dynamic service oriented business. Everything has become OnDemand -- print, marketing, books, and more. Our BFA solutions enable our customers to become market leaders within this new environment and to grow their business by implementing an advanced professional upstream-service platform for their clients. At the same time, it creates a very dynamic, efficient, and profitable backend and fulfillment operation. The wide acceptance of BFA by the industry leading players and customers, as will be shown at PRINT, represents a growing understanding of the specialized requirements of the POD market.”

About Press-sense
Press-sense is the world’s leading developer of Business Flow Automation for the Print Industry™. By applying process automation to the print service provider’s business (from order taking, price quoting, through planning, estimating, , fulfillment and shipping), the company’s Press-sense iWay™, and Press-sense Manager™ solutions offer printers the tools to fully manage, control and automate their online and offline business operations. Going beyond typical Web-to-print and MIS features, the company’s solutions enable commercial printers to provide value-added services, develop new revenue streams, strengthen client bonds, and reach new markets, while keeping ahead of an evolving industry. The company’s solutions provide commercial printing and digital service providers with business management tools that maximize production efficiency, monitor and reduce costs, and increase profit ratios. For more information, visit www.Press-sense.com.

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Copyright 2009. Press-sense, the Press-sense logo, Press-sense iWay, Press-sense Manager, and Business Flow Automation for the Print Industry, are all trademarks and/or registered Trademarks of Press-sense Ltd. its subsidiaries or affiliates in the United States and/or other countries. All other company or product names are the trademarks or registered trademarks of their respective holders. All rights not expressly granted are reserved.

Press Contacts
Shelagh Hammer
Vice President, Marketing
T: +972-4-626-9007
E: shelagh@press-sense.com

Craig Kevghas
Boston PR Network
T: 978-392-8990
E: craig@bostonprnetwork.com
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