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Today's digital copiers are the gateway for a company to manage paper, whether it is physical or electronic. With the proper electronic paper management software solution that integrates with your digital copier you can be selling a total value that far exceeds just the value of photocopying. By bundling electronic paper management software with your copier you can offer companies the ability to scan, store, retrieve, and manage paper electronically; saving companies many times the cost of the copier, often within a single year.

Rather than just being able to make paper copies, customers can now copy paper directly to an electronic filing system, Microsoft Office and much more. At the desktop customers can manage, share, print and fax the electronic paper from these applications directly to the copier.

Selling a combined electronic paper management solution with a digital copier is the key to differentiating yourself from your competitors while adding critical customer value that can set you apart from the copier price war.
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To add to what you said the greater truth it is also Electonic Document Management Systems that the market place is demanding. I am positively shocked that so many new solutions that are coming out, and at the same time this is not as heavy topic as it should be on this very informative web site.

We all really need to start talking about this subject. If you aren't having coversations with your prospect about these types of solutions, I bet your competition will.
One of the hardest transitions that most companies face is that one which takes us from "boxes" to solutions sales. How easy it is at the end of a slow month to revert back to the slam mentality. and Scott, you are right. We simply have to keep our focus on talking points that lead the client toward a solution to producing and managing of their document.
I for one, when cold calling good luck am never going to drop off a hardware brochure. Unless it is for a duplicator or wide format.

I will drop off an document solution brochure, whether from Ricoh, Virtual, Doculex or Sentry. I believe I can cover all of the bases with these products. I have to focus on becoming an expert on managing the flow of paper. I do not need to concentrate on as much speeds and feeds.
Art, you said, "I will drop off an document solution brochure, whether from Ricoh, Virtual, Doculex or Sentry. I believe I can cover all of the bases with these products."

What separates Virtual Copier, Doculex, and SentryFile? Why all three? What criteria determines which of these is best? I'm just getting into this stuff and would appreciate some direction.
The basics you need to provide a solution are these:

Web based access (no cost of deployment and low cost for training.

Ease of operation ( no IT needed)

Cost effective.

Jim, I suggest you go to sentryfile.com and download a brochure. They have done a very good job of explaining edms and why it is needed and what to requir and what to avoid.
A good starting point to begin your education.

Thsi is the subjuect matter that has gotten Ricoh to require all of it's sales people to get CompTia's CDIA+ certification.
Scott......

Hear! Hear! You are right on target! Those of us who live & breath solution selling welcome all inquiries. Hopefully this site will become a major resource base.

Perhaps, with everyone working, sharing information and success stories, we can archive enough information to excite and motivate sales reps to dig in and take this rapidly emerging industry by the horns. The opportunity is enormous.

Anyone who wants to talk "solutions", please feel free to give me a call 703.385.0101, send an e-mail GoVirtual@VirtualCopier.comor post your questions. There is already a lot of expertise right here at P4P!

Steve Breault

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