Skip to main content

Art,

Sometime next year, don't you think that there will be more cuts in the Ricoh organization. This should happen when the RBS locations and the IKON locations are blended into one office, one admin staff, one service staff and one sales organization. All of this will be brought about in order to keep cost down and to recoup the $1.6 billion purchase of IKON.
quote:
Originally posted by mriles:
Art,

Sometime next year, don't you think that there will be more cuts in the Ricoh organization. This should happen when the RBS locations and the IKON locations are blended into one office, one admin staff, one service staff and one sales organization. All of this will be brought about in order to keep cost down and to recoup the $1.6 billion purchase of IKON.
quote:
Originally posted by mriles:
Art,

Sometime next year, don't you think that there will be more cuts in the Ricoh organization. This should happen when the RBS locations and the IKON locations are blended into one office, one admin staff, one service staff and one sales organization. All of this will be brought about in order to keep cost down and to recoup the $1.6 billion purchase of IKON.


I would think so, unless they let Ikon operate like Global, the IKON name recognition in Major Accounts is huge, all leads me back to that the Ricoh brand in the future may only be held by Ikon, Ricoh Business Systems and a few large high perfomring dealers. Dealers that don't perform may be asked to be Savin or Lanier. Just my thoughts
"Dealers that don't perform!" Come on man that is a negative statement. There is still a market for the Lanier name and Lanier is advertising like crazy on television as well as other media. Ricoh is not the "Supreme" or the best. All of the revenue for Savin, Lanier, and Ricoh ALL goes into the "Ricoh" pot. Don't put down the smaller Lanier dealers please.
We started as a Ricoh dealer under our first owner, but to keep another dealer from coming in down the street, we took on the Savin line. The other advantage was that we were getting installs for Ricoh and Savin major accounts. Even after Ricoh left us, we are still getting Ricoh major accounts shipped in here. The disadvantage now is that the Canon dealer bought the Lanier dealer.
At one time we were also both a Savin and Ricoh dealer.

The advantages we found were having two support structures, "another line" we could submit as a "competing bid", and simply having a second line.

Surprisingly, I spoke to some customer who told me "I'll never have another Ricoh in this building, I hate them! oh, Savin? sure, that's fine" and vice versa.
We had those same issues of customers not wanting this line or that line, and remember at one time the serial number plates had one for Ricoh and one for Savin, so you couldn't order one machine and put a different sticker on it as you can now. Our main issue was we didn't want another dealer to move in and compete for the Major Account deals. But as you said, there were two structures you had to deal with.
As for substantially lower pricing, I wouldn't say that much, but it was an advantage over Ricoh without signing a commitment form. Savin didn't use the Aficio League points like Ricoh did, but they did offer a credit card program that was similar to Aficio League points but the points were put on the credit card as 1 point for 1 dollar. Credit limit on the credit card was $50 that you had to pay back, but points were not paid back, but could be used to pay a balance on the credit limit.

Add Reply

Post
×
×
×
×
Link copied to your clipboard.
×
×