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September 2, 2003 -
Konica's 7155 And 7165 Departmental Document Systems And 8031 Color Imaging System Honored In 2003 Opa Mfp Reliability Survey

OPA Names Three Konica MFPs to its 2003 "Recommended Purchase" List

WINDSOR, Conn. September 2, 2002 Konica Business Technologies U.S.A., Inc. (Konica), the innovation leader in digital imaging solutions and a subsidiary of Konica Minolta Holdings, Inc., today announced that its Konica 7155 and 7165 Departmental Document Systems, and its Konica 8031 Color Imaging System have been classified as "Technician Recommended" in The Office Products Analyst's (OPA) Annual Multifunctional Product (MFP) Reliability Survey.

"Our survey results have shown that, once again, Konica's products score high in reliability when put to the test," said Andy Slawetsky, senior analyst, Industry Analysts, Inc. "We are pleased to include these three Konica products in our "Recommended Purchase" list for 2003."

To compile the data for its 2003 MFP Reliability Survey, OPA, a monthly newsletter devoted to the cost/performance analysis of office products published by Industry Analysts, Inc., conducted in-depth telephone interviews with 152 dealer service managers from dealerships across the United States. Nearly 50,000 products were included in the survey responses.

Respondents were asked to rate each MFP that they service on a scale of one to ten, with ten being the best, with respect to reliability. This number was then converted into a percentage and the products that received a rating of 85% or higher qualified as "Technician Recommended". A "Recommended Purchase" list was then prepared consisting of the "Technician Recommended" devices.

"OPA's survey is an excellent representation of where individual products stand among the competition, and it is validated by its wide-reaching survey methodology, combing a strong base of dealers with a wide range of products," said William H. Brewster Jr., vice president of marketing, Konica Business Technologies U.S.A., Inc. "Konica has always been known as a leader in the industry when it comes to reliability, and we are pleased to receive this recognition from the dealer community."

Pricing and Availability
The Konica 7155, 7165 and 8031 are available through Konica's North American direct sales, authorized dealer and value-added reseller channels. The manufacturer's suggested retail price for the products are as follows: $17,950 for the 7155, $23,500 for the 7165, and $17,395 for the 8031.

About Industry Analysts, Inc.
Industry Analysts, Inc., founded in 1974, specializes in research and training program development for the office automation industry. Headquartered in Rochester, NY, Industry Analysts also has a product testing facility in Fairfield, NJ, where they evaluate office equipment. Test reports are free and available via www.industryanalysts.com.
About Konica Business Technologies U.S.A., Inc.
Konica Business Technologies U.S.A., Inc., headquartered in Windsor, Conn., is an industry-leading provider of digital solutions for document creation, distribution and production. Konica offers a full line of color and black & white printers, multifunctional products, software and network solutions, and professional services. Konica provides world-class service through its extensive network of direct sales offices, authorized dealers, resellers and distribution partners located in the United States, Canada, Mexico, Central America and South America. For more information, please visit Konica on the World Wide Web at http://www.konicabt.com.
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