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-----Original Message-----
From: Carmel Rowley, BERTL [mailto:BERTL.10@reply.mb00.net]
Sent: Friday, April 04, 2003 9:52 AM
To: jerry@cbs-digital.com
Subject: #1 - Canon or Ricoh? BERTL reports




Canon or Ricoh - Who Ranks #1 - USA Copier Market? www.BERTL.com



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Ricoh Press Release dated April 2nd Canon Press Release dated April 2nd
Ricoh Ranked First in US Copier Market

In the annual Gartner Dataquest U.S. black and white copier market report for 2002*, the Ricoh Family Group (RFG) - consisting of Ricoh, Savin, Gestetner and Lanier brands - has been ranked number one in overall copier placements in the United States for both analog and digital copiers with a 23.1 percent market share.

This percentage refers to dealer and direct sales and excludes copiers sold through the retail channel. This is the first time Ricoh has attained this overall ranking. The RFG also maintained its number one market share position in the digital copier category.

"Ricoh's plan has always been to be the number one copier company in the United States," said Kirk Yoshida, Chairman and CEO, Ricoh Corporation. "We are extremely pleased to have achieved this goal, as we continue our commitment to provide the hardware and software products our customers require."

The RFG has demonstrated its market leadership by offering a full range of digital imaging products suited for any workgroup environment. Ricoh experienced an impressive 67.7% growth in segment 1 of the U.S. monochrome copier market, due in part to increasing its offerings in that segment last year including the Aficio 1015 and Aficio 1018. Also introduced in 2002, and new to Segment 5, in which Ricoh was ranked number one, was the Aficio 1075. The Aficio 1075 offers complete scanning and document management - plus a host of highly advanced finishing capabilities that ensure seamless, uninterrupted workflow and productivity at 75 pages per minute. * Source - Gartner Dataquest - U.S. Printer, Copier, Fax and MFP 1999-2002
Canon #1 In Total U.S. Copier Market Share

Canon announced today that it again achieved the overall number one market share position for copiers sold in the U.S. in 2002, for the fifth consecutive year, according to market studies completed this month by Gartner Dataquest*. The achievement also marks the first time Canon holds the number one position in every black-and-white copier speed segment, from desktop PC models to production level devices.

The achievement also marks the first time Canon holds the number one position in every black-and-white copier speed segment, from desktop PC models to production level devices. Overall, 604,293 Canon black-and-white copiers were sold in the U.S. in 2002, giving the Company a commanding 35% of the market.

Overall, the black-and-white copier market grew 3.6%, with digital models comprising almost 80% of the total. "This is an incredible achievement and very proud moment for the Canon organization," said Kinya Uchida, President and CEO of Canon U.S.A. "For the first time in our history, we have taken the #1 position in every segment in the U.S. market. This is a tribute to the fact that Canon imageRUNNER is the copier standard in Corporate America. I would like to thank and congratulate the outstanding efforts of our employees, dealers, third party alliance partners and others who have all worked so hard and contributed to our great success."

The Dataquest research studies focused on market share for color, and for black-and-white copiers of both digital and analog technology, combined, including PC copiers and copiers in Segments 1-6, which range in speed from 11 to 90+ copies-per-minute (cpm). *Source - Gartner Dataquest - U.S. Printer, Copier, Fax and MFP Market, 1999-2002, March 2003.




Who do you think holds the number # 1 position in the US Copier Market? Please write to Laura@BERTL.com and let us know of your experiences buying, using or selling copier products
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