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PALO ALTO, Calif.--today announced it has been positioned as a leader in the IDC MarketScape: Worldwide Managed Print Services 2010 Hardcopy Vendor Analysis Study.(1)

IDC, a leading provider of IT research and advice, issued its independent multivendor study and found that HP Managed Print Services earned high scores in terms of its overall current portfolio and strategic direction.

The IDC study found that HP has leveraged HP Enterprise Services to yield a number of very large MPS contracts. IDC stated that HP has a proven track record of training and effectively deploying a large, direct sales organization. Additionally, IDC mentioned that HP’s services portfolio reflects rich enhancements to the manageability of its hardware devices through the use of its embedded Open Extensibility Platform (OXP) architecture, integration with its existing software platforms and those of partners, and strong alignment with its service delivery channels.

“Customers are striving to find ways to reduce costs, conserve resources and streamline workflows,” said John Johasky, vice president and general manager, Managed Enterprise Solutions, Imaging and Printing Group, HP. “HP provides the market with intelligent services that enable customers to be more strategic about imaging and printing.”

Smart planning and execution wins the race

According to IDC’s study, HP’s strength and key differentiators rest on its ability to deliver focused and effective solutions through both direct and indirect channels. The study found that HP’s portfolio, sales, marketing and customer services strategies and execution capabilities were especially strong.

“Organizations understand the value they can achieve with managed print services and HP’s MPS strategy and service offerings demonstrate significant comprehension of customer needs and delivery requirements according to our recent study,” said Michael Orasin, research manager, Document Solutions, IDC.

HP’s broad portfolio of products, services and solutions for organizations of any size, combined with its IT expertise, network print management leadership and global reach, helps customers transform business processes and drive down costs. HP’s proven three-part strategy of Optimize Infrastructure, Manage Environment and Improve Workflow helps organizations more effectively and securely manage the flow of documents and information within and between businesses.

About IDC MarketScape

IDC MarketScape vendor analysis model is designed to provide an overview of the competitive fitness of ICT (information and communications technology) suppliers in a given market. The research methodology utilizes a rigorous scoring methodology based on both qualitative and quantitative criteria that results in a single graphical illustration of each vendor’s position within a given market. IDC MarketScape provides a clear framework in which the product and service offerings, capabilities and strategies, and current and future market success factors of IT and telecommunications vendors can be meaningfully compared. The framework also provides technology buyers with a 360-degree assessment of the strengths and weaknesses of current and prospective vendors.

About HP

HP creates new possibilities for technology to have a meaningful impact on people, businesses, governments and society. The world’s largest technology company, HP brings together a portfolio that spans printing, personal computing, software, services and IT infrastructure to solve customer problems. More information about HP is available at http://www.hp.com.

(1) IDC MarketScape: Worldwide Managed Print Services 2010 Hardcopy Vendor Analysis (IDC #222872).

© 2010 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

The only warranties for HP products and services are set forth in the express warranty statements accompanying such products and services. Nothing herein should be construed as constituting an additional warranty. HP shall not be liable for technical or editorial errors or omissions contained herein.

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