Competitive help with Toshiba

Pete from RBS here in Jersey killed em with this whe they were looking for a segment 5 replacement ( I gave him the idea ).

I told him to show the customer a graph of how many placements Toshiba has compared to Ricoh. Toshiba was less than 3% were Ricoh was over 40%.

Then explained to the customer and asked who has the beeter handle on repairing and supporting these machines.

The customer choosed Ricoh.

Art

Thanks for the help! I actually read this in the past but never called to thank you for the info. The approach works well for my team.

where are you finding these graphs of placments.

brian

There are a 1,000 ways to spin a copier sales pitch.  If this works for you great but I do not think many customers care about national statistics when they are buying one copier for their business.

ahh, but ten years ago, with the emergence of color it was a big deal