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Company Voted First Overall by Readers in Digital Camera, Camcorder, and Printer Categories

(Long Island, NY) Canon U.S.A., Inc., a leader in digital imaging solutions, is proud to receive the 2012 PCMag.com Readers’ Choice Award for Service and Reliability for digital cameras, camcorders and printers. This marks the 9th year in a row Canon has received this award for cameras and printers, and the 2nd year in a row for camcorders, a new category introduced in 2011.

Canon U.S.A’s service and support network’s reputation for excellence is based on industry-leading repair turnaround times, high-quality repair services, personalized service and 100 percent US-based call center support operations, all based on Canon factory standards and processes and designed to provide complete customer satisfaction. Canon’s industry-leading nationwide customer service and support network includes Factory Service Centers in Irvine, Calif., Jamesburg, N.J. and Newport News, Va. as well as five broadcast lens service centers located throughout the United States and the Canon Hollywood Professional Technology and Support Center to better serve its film and television production clientele.

For the 2012 PCMag.com Readers’ Choice Awards, Canon saw an increase in scoring for overall satisfaction in the digital cameras category, from 8.6 in 2011 to 8.9 this year on a scale of 0 to 10. In the camcorder category, Canon received an overall score of 8.5, an improvement of half a point from last year’s first place score of 8.0 and in the printer category overall satisfaction increased in 2012 to 8.3 from 8.1 in 2011.

Ben Gottesman of PCMag.com stated, “As in past years, Canon is the more well-rounded of our two Readers’ Choice winners, receiving top marks for overall satisfaction in the compact camera and system camera category (which included DSLRs and compact interchangeable lens cameras, or CILCs) and the highest rating for likelihood to recommend in every category, including superzooms and budget cameras.”

“This award is the result of a combination of outstanding products and support programs, both of which are thoughtfully developed and delivered by a Canon staff that deeply cares about our brand and the customers who place their trust in our company,” said Joe Warren, senior vice president and general manager of Customer Support Operations, Canon U.S.A.

Customer satisfaction begins with high quality products and continues with customer support. Canon U.S.A. puts the customer first with over 500 highly trained specialists committed to providing quick and easy resolution of all support issues while delivering industry-leading response times.

“There is no greater honor than receiving an award based on the satisfaction of your customers and we look forward to further expanding our loyal customer base by continuing to deliver innovative and advanced imaging products and services,” added Warren.

Under camcorders, Canon additionally increased its scores in reliability, earning 8.9 compared to 8.6 last year, in likelihood of recommending from 8.4 in 2011 to 8.7 this year and increasing the Net Promoter Score by 11% to 57% for 2012. In the digital camera category Canon received top marks in technical support and overall satisfaction in the compact and system camera category. Additionally, in the likelihood to recommend category, Canon received the highest rating in every category including superzooms and budget cameras while increasing its score to 9.3 in 2012 from 9.1 in 2011. In the printer category, Canon received the highest overall satisfaction score among printers used at work and lead in reliability, likelihood to recommend and overall satisfaction.

About Canon U.S.A., Inc.,
Canon U.S.A., Inc., is a leading provider of consumer, business-to-business, and industrial digital imaging solutions. With approximately $45.6 billion in global revenue, its parent company, Canon Inc. (NYSE:CAJ), ranks third overall in U.S. patents registered in 2011† and is one of Fortune Magazine’s World’s Most Admired Companies in 2012. Canon U.S.A. is committed to the highest levels of customer satisfaction and loyalty, providing 100 percent U.S.-based consumer service and support for all of the products it distributes. Canon U.S.A. is dedicated to its Kyosei philosophy of social and environmental responsibility. To keep apprised of the latest news from Canon U.S.A., sign up for the Company’s RSS news feed by visiting www.usa.canon.com/rss.
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