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The coffee meeting is the Swiss Army knife of networking. It’s a low-risk way to meet new people, swap advice, and lay the foundation for a more substantial relationship.

If the concept of a coffee meeting is foreign to you, you only have to remember one guiding principle: never, ever waste the other person’s time. They are providing their time, their most precious resource. The good news is that the bar for coffee meetings is pretty low. Most creatives can likely tell you of meetings that started with “let’s grab coffee” and ended in an unproductive conversation.

 

However, you’re better than that, dear reader. Here’s how to be the best coffee meeting participant around.

 

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