Tagged With "Takeaway"

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Sales Strategy: 23 Facts about Buyers and Purchasing

Art Post · 12/27/1511:10 PM

The More You Know PSA campaign started back in 1989. Yes, it’s been running that long, which is why that closing jingle with the comet trail star logo has been permanently etched into the minds of generations of NBC viewers. The sheer volume of The More You Know parodies lends credibility to the tagline’s staying power. It’s a brilliantly simple campaign with an equally simple premise: the more informed you are on what matters, the better off you’ll be. For sales people, the ability to form...

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Sales Strategy: 23 Facts about Buyers and Purchasing

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