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Reply to "The future of our industry, your thoughts?"

I think we're all going to have to get really good at selling software that solves our clients' business & workflow problems.  If we don't someone else will, whether from inside of our industry or outside of it.  Smart dealers are going to have to realize that more of their revenue has to come from services, software & anything that can generate recurring monthly revenue.  This will likely mean losing revenue at some point, because hardware sales revenue will decrease, & it takes a lot of recurring revenue to make up for that.  But, that revenue will be much more profitable.  For years dealers have served the "Revenue gods" via hardware sales & the "Profit gods" via image-based service revenue, & the fact of the matter is that we're at a fork in the road that pretty much requires companies to choose between growing revenue at reduced margins or growing profitability through increasing recurring revenue not tied to their traditional lines of business.  I could write on this topic all day, but I've got work to do.

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