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Reply to "Sales Tips"

Don't Be So Exclusive

In business, it's easy for clients to think that you only offer one service or product - the one they've most recently bought from you. Make the extra effort to educate your clients about all your products and services. A financial planner we know conducts a monthly direct mail campaign that highlights one service or financial product that he offers. This has lead to a great number of referrals from clients who may not need that particular service/product, but pass the word to those who do.
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