I'm interested in how other companies are handling marketing, task like:
social medial: outside agency that we hire
creating mail pieces: Same as above
newsletters: We do not do email newsletters anymore, we used to.
etc.
Do you have a dedicated full time person to do this? NO
Do you expect the sales reps to also create their own marketing material? We have a full complement of professional marketing documents for the reps, all created by an outside source