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Reply to "Is selling at cost the future for print hardware?"

I think this is hilarious. When all else fails within your business model turn to being the low price leader. What ever happened to selling value. I thought business were in business to profit. I would be curious if they stole their current business model from RBS. Being the low price leader will get you somewhere for segment 1/2 but you sure are not going to be a very healthy & profitable company long term.
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