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Reply to "Duplicator and sorting ideas"

Jim:

As always, GREAT STUFF! I have been successful with selling duplicators in the P4P industry. I sell the CTP (Computer to Plate) technology as the only way to buy.

I will show the customer samples in my "art porfolion" (as long as he likes the quality), I will then ask him how many jobs do you think you can pull away from the press every month?

Once he gives me his answer, I have ammunition I need to cost justify the duplicator or move on to the next print shop. After this step we set the demo.

Once the demo is in place, this type of scenario has worked for me.

For me it is all in the plates that are made for the press and the time that is taken to make them. If you are in a commerical shop with real craftsman working the presses. Once we factor in the time, material, overhead, etc. to make a plate and produce the make readies, we can be in the area of a cost of $35.00 per plate.

For me the magic number is 15 plates a month. It would go like this:

"Do you thing we can take away 15 plates a month from the press?

If so, you're ready to process the order.

Hopes this helps too!

Art
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