the turn out was fantastic! There were more than 30 vendors and no vendors that were addressing managing the print stream. I had the chance to sit next to Jim D from Muratec while we listened to Nori from Kyocera. At the end od the keynote speech, we were asked if we had any questions. Jim D from Muratec asked itf Kyocera was buying Sharp! It brought a great roar from the crowd and Nori only stated "that's the rumor" and he chuckled and said nothing more.
The BTA events should be attended by every dealer principal and they should bring two, three or four of their top sales people. There is so much to learn just from the vendors.
Tomorrow starts the seminars and I expect them to be awesome, in the evening everyone is leaving for the Yankee game. I'll be heading hope since I'm no yankee fan, will report more tomorrow. Follow my twitter feed for updates.
Art