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Better Call Art

Rule of 72, Rule of 78, Training is Missing from our Industry

So, what does it take to be a valued vendor?

It takes knowledge and that knowledge is not limited to just copiers, content and IT services.  Many of us need to have a clue when it comes to financing.  Thus when we're with a client talking about products, services and acquisition options it's a good thing to understand why financing options can help your client achieve their goals.

I was taught by one of the best leasing reps in the nation about leasing, the rule of 72, rule of 78 and the benefits of leasing for clients. I would bet dollars to doughnuts that 85% our reps could not explain more than one reason as to why leasing is beneficial to the client. I believe this knowledge helped my to close more deals just because I had that financing knowledge and the basic concept. It's still helping me close more deals than the average bear!

No one techs leasing anymore. It's a lost art and I'm going to change that.  Look for more content in upcoming weeks that will train your reps to be experts with financing options.

-=Good Selling=-

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