I'm back on a roll! Just a few days ago we posted up the second blog for "Color Label Press University "Glossary of Terms" Part Two, Course One". We're off and running with Part 3 today.
Color Label Presses can be used as seeding devices in larger Print4Pay opportunities, or help that dealer or rep get a conversation going with an account where they have never had any traction with MFP's or IT services. In addition, the competition is ripe for takeover. Let us not forget about the GP!
Interesting, just from posting up the glossary of terms, I'm becoming familiar with the type of language that's used in the color label business. It's all about learning their language, and once you've mastered all of the terms you can have the special conversation with your client.
The market for full color digital labels in huge and the potential to make some serious commissions is enormous. BTW, isn't that why we're in this crazy business?
Color Label Press University "Glossary for Pressure Sensitive Labels" Course One
(Sponsored by Muratec a Konica Minolta Company)
Autoclave: A pressurized, steam heated vessel generally used for sterilization. In label application, label must endure a cooking process by superheated steam under pressure.
Back Printing: Refers to printing on the underside of a pressure sensitive substrate or laminate, i.e. on the adhesive or back of liner.
Back Split: See split back.
Background: The area surrounding a printed symbol.
Backing: Refers to the carrier sheet of material in a pressure sensitive lamination as opposed to the face material. Usually has a release coating applied so that the adhesive will not stick too tightly to it. Release liner, backing paper, carrier, etc.
Bagginess: A slack, floppy area usually caused by gauge variation. The material has been stretched and is actually longer in that area.
Ball-Up: Specific term to describe the tendency of an adhesive to stick to itself; cohesiveness. Such an adhesive, when rolled between fingers, will not spread smoothly but will roll up in small spheres.
Bar: The dark element of a printed bar code symbol.
Bar Code: In optical reading, a system of symbols which identifies data through length, position size or thickness of lines or symbols. Codes are normally machine printed.
Bar Code Density: The number of characters which can be represented in a lineal inch.
Bar Code Reader: A device used to identify and read a bar code symbol.
Bar Length: The bar dimension perpendicular to the bar width.
Bar Width: The thickness of a bar measured from the edge closest to the symbol start character to the trailing edge of the same bar.
Bar Width Reduction: Reduction of the nominal bar width dimension on film masters or printing plates to compensate for printing gain.
Bare Cylinder Diameter: The diameter of the actual plate cylinder, before the stickyback and plates are mounted.
Barrier Coat: A coating applied to the face material on the side opposite to the printing surface to provide increased opacity to the face material and/or to prevent migration between adhesive and the face material and improve anchorage of adhesive to face material. Sealer coat.
Base: The major constituent, other than pigments and filler, comprising the non-volatile portion of an adhesive, coating or sealer compound.
Base Roll: See anvil roll.
Basic Sheet Size: The size of a sheet of paper which is used to determine paper weight. Sizes vary depending on the type of stock.
Basis Weight: The weight in pounds of a ream of paper cut to a given size. Most backing papers used in pressure sensitive laminations are based on a ream size of 24" x 36"/500's. Face papers are more typically 25" x 38"/500's.
Batch Counter: Device used on a sheeter/stacker to count and group sheeted labels.
Bearer: Type-high supports mounted or molded around each end of a printing plate to help carry part of the impression load and to help prevent bounce. Also the load bearing surfaces(s) of a rotary die, usually positioned at each end of the die.
Bearing Block: A device that holds the die in place and upon which pressure is added so as to effect the actual die cutting function. Pressure is almost always applied directly over the bearers at each end of the die.
Biax: Biaxially oriented material, that is, oriented in the machine and transverse directions.
Bi-Directional Read: The ability to read data successfully whether the scanning motion is left to right or right to left.
Bi-Directional Symbol: A bar code symbol which permits reading in complementary directions.
Binder: The component of an ink that supplies the cohesiveness.
Bit: An abbreviation for 'binary digit'. A single character in a binary number.
Black-And-White: Originals or reproductions in single color or monochrome, usually refers to artwork.
Bleed: When the printed image extends beyond the trim edge of the label, it is called bleed.
Bleed-Through: See penetration-migration.
Bleeding: The diffusion or migration of an ink component or dye into an area where it is not wanted. The spreading or running of a pigment color by action of a solvent. Also the diffusion of migration of an adhesive component into the face material.
Blocking: Undesired adhesion between the plies in rolls of pressure sensitive stock usually due to adhesive ooze, improper drying of inks, or improper curing of coatings, often to the extent that damage to at least one surface is visible upon their separation if they can in fact be separated.
Blocking Test : A test used in measuring the tendency of surface-to-surface sticking.
Blowup: An enlargement.
Body Stock: See face material.
Bold Face: Heavy face, in contrast to light face type. Used for emphasis, captions, subheadings, etc.
Bold-Face Type: Name given to type that is heavier than text type with which it is used.
Bond: To attach materials together by adhesives.
Bonding Range: The time during which satisfactory bonds can be made. A bonding range of from 10 to 30 minutes indicates that maximum bonds can be achieved between 10 and 30 minutes.
Bonding Strength: In paper, the force with which the fibers adhere to each other. In surface coatings, such as inks and adhesives, the strength with which the dried coating adheres to the surface of the substrate. Also refers to the degree of adhesion of a pressure sensitive face material to any surface.